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Bundle up!

No, I don’t mean put on a sweater.  I mean bundle up your items to sell!  You see it all the time in the stores and fast food restaurants.  Everyone loves a great deal, so offer your customers a great deal by bundles!  It may help increase your sales at the same time…that’s a winning combination!

Here’s a few ideas to get you started…

  • There’s always the buyers that are looking for a great value.  You can attract them by including one free item or a slight discount if they purchase the bundle.
  • You can help the gift buyer customer by providing coordinating items to make their shopping easier.  Keeping it simple can give them that extra nudge to purchase right now.
  • Package your bundle like a gift.  Pretty packaging can tip the scales when they’re shopping around.  You save them time…that’s always a good thing.
  • Use the right words in your description, title, tags and other promotions.  {Try gift set, collection, bundle or package deal.}

I like selling gift sets because it saves me so much time on shipping.  Try it out and see what you think.  With the holidays coming, you’ll want to be ready for all those shoppers.

Do you sell in bundles?  Any tips you’d like to add?

~Kim

Other posts you might be interested in for your Etsy business…

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Holiday Sales On Etsy
July 9, 2011 at 9:49 am

{ 19 comments… read them below or add one }

1 Tehlia September 9, 2010 at 8:44 am

Great idea. I am looking through my shop now to see what changes I can make.
.-= Tehlia´s last blog ..Get green 8×8 finished edge washcloth set of 4- ready to ship =-.

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2 Phallin September 9, 2010 at 8:46 am

Very good tips, thank you!!!
.-= Phallin´s last blog ..Coffee &amp Zucchini =-.

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3 Carole September 9, 2010 at 9:49 am

Love this thought! Must work on it. Thanks

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4 Jeanine at One Cheap B*tch September 9, 2010 at 2:18 pm

I bundle a few of my items but this really is a nice idea and change of pace for me to try!

Jeanine

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5 Catherine September 9, 2010 at 2:27 pm

I have some earring trios where you get three pair of earrings for the price of 2. I’ve been considering selling more sets — a ring and pair of earrings sold together at a discount.

I’m definitely one of those buyers that gets excited about a deal on multiples of something I love. :)
.-= Catherine´s last blog ..-Monday Morning Deal- =-.

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6 Ashley Ann @ Our Daily Chocolate September 9, 2010 at 5:44 pm

What wonderful tips! I hadn’t thought of that…off to see what changes I can make! Thanks so much!
.-= Ashley Ann @ Our Daily Chocolate´s last blog ..Fall in Love with FALL =-.

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7 Jessica/soulenergy September 9, 2010 at 7:53 pm

This is a great idea, and something that I’ve considered. One thing stops me, though… I’ve got over 150 bracelets listed, and I just don’t know how I would bundle them. By color? By price? By type of glass? Or just say “your choice of any four $15 bracelets for only $50″? The latter seems the most logical, but I don’t have my bracelets sectioned by price. Any suggestions?
.-= Jessica/soulenergy´s last blog ..Local Selling Options for Artists and Crafters =-.

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8 tricia richner September 10, 2010 at 5:20 pm

Hm. Interesting. Something to chew on I suppose. I’m not sure how I’d really do that either {as a few other commenters have said as well}.
.-= tricia richner´s last blog ..Wood Monogrammed Letter – Letter N – Ready to Ship- stripes =-.

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9 Tammy: MamaBearStamps September 21, 2010 at 11:52 am

Great tip! TFS!
.-= Tammy: MamaBearStamps´s last blog ..I’m Baaaack! =-.

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10 Denise September 30, 2010 at 12:50 am

I have a few items bundled (like my wall art collections) , but I need to work on more bundling :D

Thanks for the tips!
.-= Denise´s last blog ..Ferris Sunset – Photo Wall Art =-.

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11 Erin October 9, 2010 at 1:54 pm

Interesting! I already have lower prices per piece for larger sets, but doing a bundle listing (something like, choose any X number of items) could work out nicely to, especially with the holidays coming up. :)

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12 Marcia Terry August 26, 2011 at 12:37 pm

Great tips, thank you!

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13 Michelle Mach December 7, 2011 at 6:54 pm

Bundling makes a lot of sense when you have lower-priced items. I created some cute gingerbread ornaments, but selling them individually didn’t make sense because shipping would seem fairly high in comparison ($2 shipping for a $4 item). Bundling them together in a group of 4 made shipping more reasonable.

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14 Kim December 8, 2011 at 7:46 am

Great example! :)

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15 Allison December 7, 2011 at 7:01 pm

I’d love to see some examples.

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16 Ellen December 7, 2011 at 8:15 pm

What a great idea. Right now I’m selling vintage collectibles, so I’ll have to think about this one. Everything I sell is so different, I’m not sure how I would bundle, but I love the idea. Thanks!

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17 Fredda at The Magnificent Magnet January 5, 2012 at 9:39 am

This is a great idea! We ALWAYS offer our magnets at retail shows with a buy 3 for a bundle price and our wholesale stores offer the pick three as well, but Etsy didn’t have that option. Sometimes it takes someone saying something simple to turn the lightbulb on. Thanks for the tip…I am going to “package” our magnets as a bundle. So glad that I just found this Everything Etsy site with all of your valuable tips. Happy New Year!
Fredda

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18 Jordan August 25, 2012 at 1:34 pm

I have been pretty much exclusively bundling the dish scrubbies I make in my shop, but I have been considering also offering some scrubbies a la carte so that customers can actually see the difference in price when they buy them together.

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19 Bonnie Lecat April 21, 2013 at 7:45 am

Great suggestion! You just inspired me to do some unique “gift sets” in my shop:) Thanks!

-Bonnie

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