Twenty Ways To Get More Traffic To Your Etsy Shop

One of the cool things about Etsy is that you can sell as much as you can make! There are no limits, other than the fact that you have to sleep! And you may have kids to feed, and a house to clean, but hey, you gotta pay the bills, right? (or get money to buy more crafts!)

But you can’t sell anything at all unless you get people to your Etsy Shop! They have to know you’re there first, then they have to be interested enough to come to your shop and explore!

Here are twenty great ways to get more traffic to your Etsy Shop:

  1. List items during peak hours
  2. Make a Treasury
  3. Re-list your bestselling items frequently
  4. Start a blog and use it to promote your shop
  5. Use Etsy-Mini’s on your blog or websites
  6. Write a blog post about your Etsy products
  7. Comment on the blogs of other Etsy sellers
  8. Write guest posts on other blogs
  9. Gain exposure through blog giveaways
  10. Have freinds and family put your Etsy-Mini on their blogs
  11. Make business cards and give them out
  12. Use nice packaging to build your brand
  13. Use promotions to reward repeat business or referrals
  14. Advertise in Etsy Showcases
  15. Join Etsy teams to network
  16. Participate in Team promotions
  17. Put-up flyers at church, school, local bulletin boards
  18. Participate in Forums and Discussion Groups
  19. Advertise off-line such as newspaper or magazines
  20. Advertise on Blogs – Such as this one!

In making this list we came up with at least twenty more and many of the ideas that made the cut here are summary descriptions of ideas that can break down into many more detailed ideas! The point is that the options are endless and you can get traffic to your Etsy Shop.

What has worked for you in the past?

Other posts you might be interested in for your Etsy business…

Comments

  1. says

    Thanks for the great tips! I’m new to Etsy and am looking for ways to get more traffic to my site. Your number 1 tip is to post items at peak hours. What are Etsy peak hours? Thanks for the help. Stop by my store and blog sometime soon!

    - Emily

  2. says

    I do all of these things – except 11, 14, 17, 19, and 20. I also have facebook and twitter. My shop is s-l-o-w-l-y getting “there” but I wish I’d have more sales. It’s been really slow lately. I blame the economy but I see others having sales so I don’t know if the economy is to blame.

    I just started a new promo for Mother’s Day. I heard about a mom who doesn’t want anything for Mother’s Day this year because of job loss. My heart sank so I started a Mother’s Day Dollar Sale section in my shop where everything is dollar in that section. I am trying to see if others would join me. If you can feature that here, that’ll be great. Please check my shop and my blog. You have a great blog here and I get e-mail notices whenever you post. I love getting instant notices. I offer the same on my blog. Look forward to reading more blog stories.

    karen

  3. says

    Hi, I’d also like to know peak hours; I never know when is the best time to list my products. My prices are low, I have great reviews, but I have a hard time drawing in large crowds. Could it be I can’t take a good picture to save my life.

    HELP!

    Yasmeen’s last blog post..Soft Toy Pink Bunny Rabbit

  4. says

    I agree with everyone by saying your tips are great!

    I too have had a rough time making sales on both my etsy shops: willowmayaccessories.etsy.com and crimsonsoil.etsy.com

    for a while I just got caught up in the creating side of t hings but I realized that although the product is amazing, I sill need to traffic others to my shop in order to make sales!

    I procrastinated working on the business side of things but now I woken up and started promoting my work as much as possible!….things like a blog:

    http://willowmayaccerssories.blogspot.com/

    and Facebook.

    It’s very important for us artists to get more involved in our business and get our beautiful pieces of work out there…even if creating is more fun and we should all make enough to hire someone else to handle it ;-).

    Thanks for the info!

    Oh…..what are the Etsy peak hrs??

    Willow May Accessories’s last blog post..Fairy-Elf Healing Lyliath Crystal Quartz Talisman

  5. says

    I just started a blog but I have had the shop for a little while with only a few sales. I think people genuenly like my stuff so if I can just get it out there I feel like I can actually make a go of it. Thanks for the sweet tips.

  6. says

    Good tips, thanks! I’m starting at Etsy and haven’t had many sales yet although I tried a few things… but I think I just scratched the surface, there’s a lot more that I can do to make my shop known.
    By the way, when is the peak hour for listing at Etsy?

  7. says

    Thanks for the information! It was very useful. I am new to etsy and am finding it difficult to get traffic to my site. I will try some of your ideas.

  8. says

    Hi what are the peak hours! I selling infant/toddlers hair clips. Others are selling, but I have a month there and have only made 3 sales. Is it that u gotta have 200 items or more to sell???

  9. says

    Hi Kim,
    Great blog! I’m new to etsy too, so thanks for all the great tips!
    # 2, make a treasury- I didn’t know what that was, so looked it up. Sounds like fun.
    Thanks again!

  10. says

    Thanks for the tips! I joined Etsy in July of 2009 and was unaware of how much I really need to do out there. I had no sales and only 36 hearts. :( About 2 months ago I started to re-list and showcase my paintings and tables and I even started a blog! mausart.blogspot.com Well, my “hearts” grew to 237 and I have had 11 sales on Etsy since then! I am 1st hand proof that marketing is so important! However, I haven’t had any sales in the lsat 2 weeks and I am getting nervous! I would also like to know what the peak hours are. I am in the Chicago area.

    Thanks!

  11. says

    Good article. It’s important to promote yourself, but I’m not sure etsy is the right venue for me. I do a lot of the things listed to promote, like using a blog/website/deviantart to list items as well and direct them to my etsy shop, however, I think there are too many listings on etsy for people to be able to find you. What I don’t like about the showcases is that you have to spend more money to get into them. Also, every listing you post onto etsy costs $.20. That adds up when you have 10-20 items for sale, especially if they’re cheap items. I don’t believe that spending money to get money really works.

  12. says

    This is a great post. I have some of the same thoughts as Angie though – about the relisting. I am not sure how that helps if you are in a dry spell, since you need to make money to have it to spend on listings.

    I was also wondering about being featured on the blogs of others – is it appropriate to approach the blogger by making contact through email or just try to put yourself out there and hope they notice?
    .-= Laura´s last blog ..Silvertone chain earrings with exotic flower charms =-.

  13. says

    Good ideas! Be careful with re-listing though. I would only use it if that item has sold before or has a lot of views/hearts already. If you keep doing all these things, banging your head against a wall and nothing happens you may need to consider the fact that the particular item just isn’t going to sell. I’d look at quality, value, and original design before you try any of this.

  14. says

    Thanks for the advice/tips! I am CONSTANTLY looking at ways to increase traffic to my shop and increase sales – know I still have a long ways to go! These offered similar ideas to some I’ve seen elsewhere but also some new ideas! Thanks again!

  15. says

    These are great suggestions, thank you! I’m fairy new to etsy and haven’t had a ton of sales, these ideas should help. Sometimes it seems that there is SO much on etsy that I get lost in the shuffle.

    The one thing that is frustrating to me is that I keep wanting to post my jewelry on the jewelry showcase and there is NEVER space. Any suggestions how to get on there?

  16. says

    I find google analytics very helpful. Seeing what people have searched to find me & using these as tags. Also if you are approached by the right market for a giveaway, try it! At the very least you may gain more exposure.

  17. says

    One of the best tips that has worked for me is to take great pictures…it doesn’t matter where you are in the search results if people aren’t enticed by your images and want to click to see your item!

  18. says

    Great post. I have been a seller since May,08
    I can tell that marketing is extremely important.
    Also it’s always evolving. You need to always be on the lookout to learn new methods.
    Peak hours on etsy vary a lot. I have found for me, NY time, it’s between 5-7pm. However it varies depending on what you sell, time of the year (summer, holidays), so you need to just try and try until you figure out what works best for you.
    .-= Rose´s last blog ..Baby Booties =-.

  19. says

    Thanks for the tips. I just started my etsy shop. erinleighdesign.etsy.com I’m still working on adding designs to it but have had only one tiny sale so far :( It’s a bit discouraging. I’m hoping it will pick up eventually. I just wonder that because I create things similar to other shops if that is why I haven’t gotten many sales. I also have a personal blog that I post on http://www.erinleigho.weebly.com/my-thoughts-blog.html

  20. says

    Thanks for this interesting blog post!

    I am still waiting for my first sale… I’m trying to do as much promo as I can but its kinda hard to be honest to not get lost in the crowd… but then again, its only my second week now :) I still have hopes

    Love
    Bianca
    .-= Bianca´s last blog ..You Scream- Ice Cream =-.

  21. says

    Having a facebook page for my business helps alot. I also have fanned a ton of others sellers so I can post on their page as well. Convos are great for contacting pass customers with new items. And the promotions forum actually works, I get alot of traffic from other sellers who turn out to be the best buyers!

  22. says

    What a saucy bit of information you have here.

    I just started putting my goods up for sale on Etsy – my jewelry is pretty unique; made from recycled printed circuit boards from electronics. Check it out!

    I reckon it’s hard to get it to appear in searches, so I’m really going to have to try networking!

    http://www.jupiterstorm.etsy.com

    Cheers :)

  23. says

    I too am learning about marketing. I have learned its all about getting your site found and traffic to it. Write articles on Ezine Articles, use Twitter, find good directories (I’m still figuring that out) and use all your tags. I did my first sale today but didn’t get any takers-trying to not be disappointed but I need more traffic!
    .-= IDesignArtStudios´s last blog ..Pink and Black Dichroic Dragonfly Fused Glass Pendant and Earrings =-.

  24. says

    As an etsy ‘virgin’ I really appreciate any and all helpful hints that the more experienced shop owners can give! Thank you so much for helping us out!

  25. says

    Etsy seems to be hit or miss. I’ve done the etsy showcase thing, & when I was able to get a high traffic day it really worked! But I did it again on the supposed next high traffic day, didn’t have 1 sale. That was a bummer! lol. I think listing 1 thing at a time on these days when so many people are on is the key to driving in lots of views & business! Thanks for the pointers!

  26. says

    I have been steadily just creating hoping the first sale will eventually come. Although I do get discourage, as I have yet to have a sale, I keep creating hoping SOMETHING will be fabulous to someone other than myself.

  27. says

    Hi-
    I also do not know the “peak hours” and have not heard of etsy-mini’s; I just read about treasury a few days ago.

    I’ve had a store w/no sales and am taking as many suggestions as possible to increase visibility.

    Thank you and good luck to all!
    peace,

    lis.

  28. says

    I’ve recently opened my shop for vintage items, im following all the steps but i haven’t made any sales yet. maybe im just being impatient but i am feeling discouraged!

  29. says

    These are great tips, thanks so much!
    I have just opened my shop, and although I’ve
    had no sales, I am hopeful!

    I know it can get discouraging, but perseverance pays off!

  30. says

    Thanks for the tips. I will be putting an Etsy-Mini on our farm website as soon as I can.
    I also started a Facebook page. Liking other Etsy shops on FB is another way to gain exposure when/if they like you back.
    I have exchanged items with other Etsy stores. I make doll, I exchanged a doll for doll sweaters. My doll “models” sweaters in the other Etsy shop and she includes a link to my shop. My dolls model the sweaters in my shop with a link to her shop. I also have another Etsy shop making hats and booties. This will work the same way.
    http://www.etsy.com/shop/BlueberryBeth
    http://www.facebook.com/pages/manage/#!/pages/Blueberry-Hill-Creations/187889387895741
    THANKS
    Beth

  31. says

    Great tips – thank you! I’ve been selling on Etsy since December of 2009. It was slow-going at first, but in mid-to-late 2010, it was phenomenal, despite my returning to school & not being able to promote/list as much. I will say that prime listing hours seem to be at night…anywhere from 9-11 (I’m central time). I know Kim had a blog awhile back where Tim had done some research on peak times. Maybe she’ll give us a link to that blog. :) I can say that my three biggest tips are 1) list frequently 2) have a lot of selections in your shop (it takes time to build it up, but the more you have available, the more chance someone will find what THEY want) and 3) use Twitter. I tweet every listing when it’s listed & tweet other listings daily, too. I’ve made a lot of friends who are on Etsy and we help each other out. You will see a huge increase in immediate views of your item through Twitter. I just reached my 500th sale on Saturday (and was at 504 by Sunday!), so something’s working! :D Best of luck to everyone – you can do this! :D ~Teri

  32. says

    Thanks for the great tips! I seem to sell things in spurts. I’ll have 2-3 sales then nothing for about 6 weeks then another few sales, etc…I recently started a facebook page, but it has not taken off yet. I really appreciate all the tips you post!
    I also have a blog: http://twozanyzebras.blogspot.com

  33. says

    This is great information. I am so very new to the whole online world right now. I have used facebook for a long time, so that was no problem getting started on there. I just started a twitter (very lost) and have never blogged or even really read a blog, so I am now learning. Thank you for giving me a direction to go.

  34. Joyce says

    Great info. I have followed most of it except the ones about advertising somewhere. Sales have been really slow and most of the time my shuttle supply sells more than my jewellery. Is the jewellery market really saturated? Or are people just unwilling to pay shipping buying from overseas?

  35. says

    Thank you so much for your great advise on how to drive traffic to an etsy store!
    I discovered etsy just few months ago and I am simply amazed at all the talent and creativity… in this world today where everything is made in China…it feels so good to know that there is a place one can purchase an object created by someone who puts their heart and soul into creating it. I am an independent fashion designer and here is the link to my etsy store…
    http://www.etsy.com/people/DDreamCloset
    Please stop by to see my work :)
    Thank you again for your good advise and I am off to create a treasury list right now!

  36. says

    I have not created a treasury yet… but i’ve been treasured a few times. i think i’ll go make one now that i’ve heard your advice! thanks so much!

  37. says

    just opened my Etsy bead supply shop a couple days ago. I invested the $ 8 a year and got a domain name. Better for marketing than “.etsy.com”… Got my first sale today, Yay! But need more buyers!!!…I use google analytics and it’s very helpful in showing what time of day visitors are at my shop and what they are looking at. I, like everyone else here would like to know what Etsy’s peak hours are!

  38. says

    You can find a post with tons of information about peak times on Etsy with charts and everything…lol! I love charts and graphs!

    It’s in our “Etsy Business” section on our blog. :) {look for the button at the top of the page.}

    ~Kim

  39. says

    I am new to etsy and I’m trying to figure out how to get people to my shop. I have wonderfully unique paintings that people will enjoy. I’m just having a hard time getting people there. I ran across your site and think you have great ideas. Here’s my store link, please come and visit :)

  40. says

    Thanks so much for your post. It was quite helpfull. I’m pretty new to etsy and I’m always looking for new ways to add new traffic to my shop!

  41. says

    Thank you so much, this info has been a big help!
    I have been having trouble with inconsistant sales and I am going to give these a try A.S.A.P!

    Thanks!

  42. says

    I would also like to know what the peak hours are… I have many different things selling but I also only get a couple of sales here and there… and it’s so frustrating! As I am a single Mom and would love to be able to make more from my Etsy shop…
    Thanks for all the tips! Will try some… I need to learn how to make a treasury and how it works! Thanks again :)

  43. says

    Please visit my easy shop where I sell baby, girl, and woman’s hair accessories. Mention you saw my website on this blog for free shipping!

  44. says

    Thanks so much! I just listed for the first time on ETSY tonite! I am going to take your advice starting with posting on your blog. Again, I appreciate the help.

  45. says

    Thanks so much for the advice. I am new to this so am trying to find my feet! My shop sells a variety of bespoke paper crafted jewellery and fashion accessories. I love origami and use this in most of my pieces. It is difficult to stand out from the crowd when it comes to searching for origami jewellery. Hopefully my creative photos help. Can you please tell me what circles are? Can these help promote me? Many thanks

  46. says

    I am new too…I find that I get alot of views on Sundays and I try to list at least one listing a day (but its hard when you have kids and the world around you to balance everything…I am still trying to figure that one out). What are the peak hours though? I have put up alot of Christmas Ornaments for the upcoming holidays…so I am hoping my traffic will increase as it approaches. Any other advise would be appreciated! Thanks for this post…great words of advice!

  47. says

    Some great advice here and also some intereting comments. As a jewellery maker I find that having one of a kind items and designs that you will not repeat is a good idea, before I joined Etsy, this worked well at the retail outlets I supplied. No woman wants to be seen in the same jewellery as someone else and buying handmade helps in some way to identify your style and show that you don’t follow the crowd.

  48. says

    Thanks for the tips! I’ve just started an Etsy Shop and had my first sale this week! So Exciting! I’ve been crocheting for years and selling at boutiques but I needed to know how to get the Etsy Shop off the ground! Off to try some of your suggestions! And please do check out my baby beanies and other hats and headbands!

  49. says

    mybunnystitches
    Hand Stamped Jewelry

    Hand stamped personalized jewelry.

    Great for adults & children, gals & guys, Parties, Wedding gifts, Reunions, Christmas gifts, Birthday’s, These unique necklaces make wonderful gifts, give them for,

  50. says

    THANK YOU SO SO SO MUCH.. These really help out, because I really do need more traffic and sales to my Etsy store but was doing all of the wrong things. I will definitely follow your tips on an on. Thanks Again!!!

    Lena A.
    Modesty Girl Bowtique

  51. says

    Thanks for the great info. I recently started selling key chains and pendants on etsy. I’ve made some sales but I am always looking for ways to increase traffic. I will definitely be trying some of your suggestions.

  52. says

    Took the advice to create a blog and it worked! Got a couple sales off of it. Thank you so much all the Etsy selling tips have been VERY helpful!

  53. says

    Hi. These are really great tips. I have a new shop selling photographs, and I’m still learning a lot. I can’t wait to read more from your blog.

  54. says

    Great article full of helpful advice! Another thing that drives a lot of traffic for me is really using social media sites to their full potential. I get a lot of views from Facebook and Wanelo without a lot of effort. It’s fun connecting to so many people through these outlets!

  55. says

    Thank you for the tips! I also recommend facebook and twitter as a way to network with people that you already know or people in your community. I get a lot of hits on links from there. There are also a large number of etsy sellers on twitter who you can follow and will re-tweet your items too! Leaving flyers in local coffee shops is a great way to get more exposure as well :o)

  56. says

    Thanks for all the great tips!

    Sweet Sarah, artisan treats – french macarons, marshmallows, caramels, cookies and more.

    sweetsarahshop.etsy.com

  57. says

    Wonderful advice and lovely blog. I can’t believe I am just now finding it. I have enjoyed reading many of your past posts and I look forward to reading more.
    Thanks,
    Shauna
    LearnandGrow.etsy.com
    ArtisticallyShauna.etsy.com

  58. says

    Facebook has been one of the best things I’ve ever done for my jewelry–I have a business page, and I always post new items on both my business and personal pages. Whenever I make a piece using supplies from a company with a FB fan page, I post my item on their page, both to get exposure and to show how that company’s products can be used–it’s a win-win for me and my fav suppliers! Some of those companies have thousands of FB fans. I am also building a rep as a teacher through sharing info in various FB groups related to my craft. Posting my craft to various Flickr groups has also been helpful, I’ve had sales straight off Flickr contacts, not to mention new friends and inspiration.

  59. says

    I am new to Etsy and have been looking for different ways to promote my store! Thanks for the great tips! I will try to put them all to practice and hopefully i can increase traffic to my store!! Thanks Again!!

  60. says

    A interesting and helpful article.
    Still looking some helpful articles for improving my Etsy shop. I opened my etsy shop 2 years ago and now trying to make some more bags for sale. But there are still only a few views by now. Who can give me some advice?
    Thanks!
    Mark

  61. says

    Thanks for the tips. I’m fairly new to Etsy and I’m always looking for new inexpensive ways to promote my shop. I don’t have a lot of money to invest in expensive advertisement, especially if they don’t result in sales. I will definitely try your suggestions.

  62. says

    Hello Kim, I just opened my Etsy Shop “Leaves and Honey” and I wanted to Thank You! Before I opened my shop during brainstorming mode, I came to your website and I keep coming back.

  63. says

    Thanks for the tips! I just posted my first batch of crafts yesterday on the site. I am excited to get started. Even if I only get a few sales a year on etsy, that’s a few more then I would have got just doing fairs. Thinking positive. Good luck to everyone that is on etsy. There are so many amazingly talented people on there and I love that I am now apart of that.

  64. says

    Hi my friend! I wish to say that this article is amazing,
    great written and include approximately all vital infos.
    I’d like to see more posts like this .

  65. eleanor says

    Hi guys,
    Brilliant site and informative post, a real help.

    My etsy is full of vintage compacts, an idea gift for bridesmaids. I also sell some supplies and vintage teddies.

  66. says

    This is great information for a new seller who is interested in promoting his/her shop. Thanks for the tips. In my shop I sell handmade flower design polymer clay gemstone jewelry, feel free to check it out.

  67. says

    Thanks! I’m new to Etsy but am having a tough time getting traffic. No sales yet and I don’t seem to have enough sewing time with all the reading and computer time. I’d love to write a blog but need to find out more about doing that. I’m thinking the sewing will have to take priority to build up some inventory and then put more focus on promotion. No?

    Peak posting hours???

    • says

      Thanks! I’m new to Etsy but am having a tough time getting traffic. No sales yet and I don’t seem to have enough sewing time with all the reading and computer time. I’d love to write a blog but need to find out more about doing that. I’m thinking the sewing will have to take priority to build up some inventory and then put more focus on promotion. No?

      Peak posting hours???

      http:www.etsy.com/shop/emmasdollshop

  68. says

    Thanks for the great tips! We just started our store and can really only invest in increasing supply once we sell a few items, so obviously, increasing traffic is very important to us. We created a coupon code (15% w/ code “DaniMoto”) but aren’t quite sure how to get the word out. Thanks again! etsy.com/shop/DaniMoto

  69. says

    Hi everyone! I’m so glad I found this blog! The advice and ideas are simple and terrific at the same time; I used some of them with good results. I check my “shops stats” frequently and I noticed the peak hours are 2am and 2pm (on the chart of traffic in the stats section), somewhere around those hours; at least it works for me! Also I created discount coupons!
    I make personalized stamped jewelry – an excellent way to express yourself!
    https://www.etsy.com/shop/PawlowskiCreations?ref=si_shop

  70. says

    oh! i havent sold a bean on etsy, although i do really well at fairs ect. i’ll be following your tips, if i can find some time x

  71. says

    This is very interesting, You are a very skilled blogger.

    I’ve joined your feed and look forward to seeking more of your magnificent post. Also, I’ve shared
    your website in my social networks!

  72. says

    Working on photos, titles and tags certainly helps but in this economy every tool at your disposal is needed. I try to participate on Etsy forums but I really need to promote offline.

  73. says

    Great piece on how to get more traffic to your Etsy Shop! Our Etsy store Bella Rose Collection at ShopBRCollection is new to the Etsy community so it’s great to learn about these kinds of things. Thank you for the awesome post!

    If you get a chance, we’d love for you to check us out at http://ShopBRCollection.etsy.com

    We provide hand-crafted, simple everyday, stylish and affordable accessories with an emphasis on classic styles with a modern twist.

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